Yesterday, I received a batch of CDs of my Infinite EP.
They look good, and it’s fun to have, but then, what’s the point?
Do people still listen to these? Do they even have a CD player anymore?
It’s said everywhere that CD sales are moribund, and that nowadays people are using streaming platforms for the most part. As for downloads, well, they are going down as well…
So what’s the use of this then?
Well, you should know that there are still many blogs and radios that only accept submissions of physical products. This means that not only do you have to produce these (and estimate in advance how many you will need to minimize the costs of duplication), then you also have to ship them in bubble wrap envelopes to wherever this is required, this ends up being quite an investment in time and money, without any guarantee for a return.
On the one hand I can understand that these radios and blog need some tangible product to keep in their library and have some attached liner notes to draw information from. On the other hand it sounds like a waste of resources (and place - I can only imagine how many of these a typical radio need to store) when it’s so easy to transfer digital music nowadays, tag your mp3 files and add a one-page PDF in a zip with all the info that is needed.
Oh well! At worst, this can make some really cool coasters! :D